GENESIS, an international luxury car brand, blazed the night sky of Shanghai with thousands of drones flying on March 29, successfully breaking the Guinness World Record title of [Most drones flying at the same time].
It is reported that Genesis announced on April 2 that the brand has officially landed in the Chinese market.
This shocking visual feast not only vividly interprets a charming Genesis world on the banks of the Huangpu River, but also deeply interprets the brand spirit of fearless and enterprising.
“At Genisese, the spirit of brave breakthrough and fearless exploration is deeply rooted in our brand core. Through this world record-breaking drone flight show, we vividly interpret the brand story and concept for Chinese consumers. “—— Markus Henne, CEO of Genesis Auto Sales (Shanghai) Co., Ltd.
Taking Shanghai’s most eye-catching landmark, the Shanghai city skyline, as the curtain, Genesis presented a high-tech and innovative drone flight show with the theme of “A New World”.
Witnessed by the audience on both sides of the Huangpu River, thousands of shining drones lifted into the sky at the same time, and through exquisite transformations, the Genesis brand story and its iconic design elements were depicted in the night sky, such as “Parallel Shuangyao” dual-line design, smooth and distinct body lines, and broad grille with emblem of the brave.
Subsequently, the shapes of Geniseith G80 and Geniseith GV80 came into view, deducting the brand’s exclusive “dynamic elegance” design concept.
Finally, the Genesis logo, which was formed by the gathering of 3281 drones, pushed the performance to a climax and successfully broke the Guinness World Record title of [Maximum Drones Flying at the Same Time], refreshing 3051 drones at the same time. The previous record of the flight.